I recently read about a new social initiative called TapIt in New York City - its a water bottle refilling network that gives people free access to clean water on the go. By going on the TapIt website, or downloading the iphone application, New Yorkers can find a local TapIt cafe partner location to fill their re-usable water bottle.
TapIt is meant to provide an alternative to buying expensive environmentally-unfriendly bottled water and promoting sustainable and green public behaviour.
The TapIt site also has a blog, as well as a Facebook, Twitter and YouTube accounts where you can read about other environmental programs and how you can make a difference.
What I like about this program is that a problem was identified and they invented a solution that people could easily get involved in. This is much more effective than just telling people not to drink bottled water or just banning it outright as some other cities have done.
The program seems to be catching on and the idea is spreading across the USA and to other countries.
What do you think of TapIt? Is this something you would do if it was available near you? Do you think their campaign is effective?
